I direct the design of products, sites, & apps to achieve better results following user-centered design (UCD) principles. I inspire and empower teams with design leadership, focused on creating value […]

I mentor & lead design/product teams to create and test wireframes and prototypes to improve products, based on user research, personas, task analysis and user journeys. I guide the use […]

I direct the design of consistent digital products with tactics that foster desired behaviors to gain customers, increase sales, slash support costs & boost customer satisfaction. I build value & […]